Comparison

Unreal Media Group vs Silverside AI: AI ad creative, paid on results

What Silverside AI publishes about its AI lab, set next to Unreal Media Group's human-directed AI ads, paid on results.

By Unreal Media GroupEditorial standardsReviewed October 22, 2026

Comparison by the studio Written by Unreal Media Group, which is one side of this comparison. Any third party named is described in its own published terms, and no claim is made about its results.

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Moisturiser Creator Spot · 12s

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A man films himself in a mirror lifting a heavy gold figural pendant on a curb chain — Creator Jewellery Spot

A man on a floodlit basketball court turns a heavy silver chain bracelet on his wrist, then it rests on dark stone — Jewellery Creator Spot

A woman with blemished skin applies a treatment, then turns to camera with clear skin and talks — Skincare Before And After

A woman unfolds a beige activewear set to camera, then models the bra and leggings in a bright living room — Activewear Creator Spot

A woman in a robe pumps moisturiser onto her hand at a bathroom sink and works it into her face — Robe Moisturiser Demo

Overwater villas curve away from a palm fringed sandbar into turquoise shallows at sunrise — Resort Aerial

Choose Silverside AI if you want the AI creative production lab its own site describes: AI production with human creativity, creative systems on custom workflows, and consulting on creative operations, with San Francisco and New York on its contact page and a wider team footprint on its about page. Choose Unreal Media Group if you want AI ad creative paid on results: human-directed AI brand films, creator-style and UGC-style ads with synthetic performers disclosed as synthetic, product films and image ads, on the Performance Plan, where clients pay only for results. Silverside AI's homepage, about page and contact page do not publish a price list; Unreal Media Group gives an informational, no-obligation upfront estimate of the production cost and charges no separate production fee.

What each offer includes

Silverside AI's homepage calls the company an AI creative production lab and an AI innovation lab. It describes three offers: AI production powered by human creativity, with content made across audiences, verticals and channels; creative systems powered by custom workflows; and strategic consulting on creative operations. The same page describes a partner network of AI companies and platforms. Its about page says Silverside AI was founded in San Francisco's innovation ecosystem, and that teams work across San Francisco, New York, Europe, the UK, Asia and South America. Its homepage names New York, San Francisco, Berlin and Munich as cities, and its contact page lists San Francisco and New York. Little Black Book reported on 5 February 2024 that Pereira O'Dell and Serviceplan Group launched Silverside AI as an AI innovation and incubation lab in San Francisco, from Pereira O'Dell's AI Lab, and as part of Serviceplan Group's global AI ecosystem. Adweek described that launch as Pereira O'Dell expanding its AI lab into Silverside AI, a separate business unit based in San Francisco that connects AI startups with brands. A 5 February 2025 PR Newswire release from Silverside AI describes it as a San Francisco-based AI innovation lab founded by Pereira O'Dell and Serviceplan Group. Unreal Media Group was founded in 2025. It is based in Miami, FL and New York, NY, serving brands everywhere. It makes human-directed AI ad creative: AI brand films, creator-style and UGC-style ads with synthetic performers disclosed as synthetic, product films and image ads. The offer leads with results. It is the Performance Plan: clients pay only for results, with an informational, no-obligation upfront estimate of the production cost and no separate production fee.

How the offers compare

Silverside AI's column is its homepage, about page and contact page, plus the Little Black Book report, the Adweek report and the PR Newswire release named above. Unreal Media Group's column uses only the facts named on this page. Neither column states a price.

What each offer covers, from published descriptions
	Silverside AI	Unreal Media Group
Model	An AI creative production lab and AI innovation lab. Little Black Book reported a 5 February 2024 launch by Pereira O'Dell and Serviceplan Group. The about page names teams across San Francisco, New York, Europe, the UK, Asia and South America. The contact page lists San Francisco and New York	Founded in 2025. Based in Miami, FL and New York, NY, serving brands everywhere. Human-directed AI ad creative
Pricing approach	The homepage, about page and contact page do not publish a price list. Confirm current terms with Silverside AI	The Performance Plan. Clients pay only for results, with an informational, no-obligation upfront estimate of the production cost and no separate production fee
What you get	AI production with an emphasis on craft, creative systems on custom workflows, and consulting on creative operations, as the homepage describes those three offers. The homepage also describes a partner network of AI companies and platforms	AI brand films, creator-style and UGC-style ads with synthetic performers disclosed as synthetic, product films and image ads
Best for	A company that wants the AI production, creative systems and consulting its site describes	A company that wants those AI ad formats, human-directed, on the Performance Plan, where clients pay only for results

Who should choose which

Choose Silverside AI when the brief matches what its site describes: AI production with an emphasis on craft, creative systems on custom workflows, and consulting on creative operations, from the lab its homepage and about page describe. Choose Unreal Media Group when the brief is human-directed AI ad creative paid on results: AI brand films, creator-style and UGC-style ads with synthetic performers disclosed as synthetic, product films and image ads. The offer is the Performance Plan, where clients pay only for results and there is no separate production fee. The upfront estimate of the production cost is informational and carries no obligation. Read how the price is set on the pricing page, the production offer on the AI video agency page, and the buying questions in how to choose an AI video ad agency. A separate comparison covers Unreal Media Group vs Synima. See if we're a fit. This page does not rank either company, and it does not score quality, speed or price.

In practice

The managed option on this site: managed AI ad creative.

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Frequently asked questions

What is Silverside AI?

Silverside AI's homepage calls it an AI creative production lab and an AI innovation lab. The page describes AI production, creative systems on custom workflows, and consulting on creative operations. Its about page says it was founded in San Francisco's innovation ecosystem, with teams across San Francisco, New York, Europe, the UK, Asia and South America. Little Black Book reported a 5 February 2024 launch by Pereira O'Dell and Serviceplan Group.

What does Unreal Media Group make?

Human-directed AI ad creative: AI brand films, creator-style and UGC-style ads with synthetic performers disclosed as synthetic, product films and image ads. Unreal Media Group was founded in 2025. It is based in Miami, FL and New York, NY, serving brands everywhere. The offer is the Performance Plan, where clients pay only for results.

How does pricing work for each?

This page does not state a price for either company. Silverside AI's homepage, about page and contact page do not publish a price list. Unreal Media Group's offer is the Performance Plan: clients pay only for results, with an informational, no-obligation upfront estimate of the production cost and no separate production fee.

Who should choose Silverside AI, and who should choose Unreal Media Group?

Choose Silverside AI when the brief is the AI production, creative systems and consulting its site describes. Choose Unreal Media Group when the brief is those AI ad formats, human-directed, on the Performance Plan, where clients pay only for results.

Where is each company based?

Silverside AI's contact page lists San Francisco and New York. Its about page adds teams across Europe, the UK, Asia and South America, and its homepage also names Berlin and Munich. Unreal Media Group is based in Miami, FL and New York, NY, serving brands everywhere.

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