A studio built to iterate, not to shoot.
A shoot needs a crew, a location and a booked day. We build every frame instead, so changing a colourway, a format or an opening is a note on the brief.
Most handoffs lose the evidence: a hook wins, a team rotates, the next brief starts from zero. So we attached a memory to the studio. You tell us what performed, or grant read-only reporting access and we read it ourselves, and the openings that won come back in the next batch while the ones that missed retire. Wins compound. Failures stop repeating. That is the entire company, in a few sentences.
We are deliberately not a software company. AI makes our production operation sharper. You hire us for the work.
The Unreal Team
What that operation produces, page by page: the services and the industries they are written for, with the planning guides behind the method.
The work the method is for.
Who you'll actually work with.
Daniel Klein
Daniel architects the AI production pipeline (generative video, synthetic voice, automated editing) that turns a brief into finished content. He previously co-founded JL Klein, where he built an autonomous AI system that ran a recruitment business end to end. University of Miami, business and marketing.
Rob DiPasquale
Rob has run paid media across Meta, Google and TikTok for companies of every size. He leads creative concepting for Unreal Media Group campaigns, and briefs every batch against how the work will be bought, placed and served. University of Miami Business School.
Noah Bustard
Noah leads the technical infrastructure behind the studio’s AI creative and media work: Python, TypeScript, React and Next.js alongside modern agentic workflows. He is also CTO/COO of Endzone Landscaping, where he built the site and the systems that run it.
- STUDIO INFRASTRUCTURE
- AGENTIC WORKFLOWS
- TYPESCRIPT · PYTHON
Three people, named and reachable. You work with them directly, with no account layer between you and the people making the work.
How the studio operates.
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Directed, not generated
A person writes the concept, art-directs every frame, and signs off on the cut. The tools are ours to drive.
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Nothing ships unreviewed
Claims, rights and product accuracy get checked before delivery. A blocker is a blocker. No averaging it away.
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We stay in our lane
We make the work and hand it over. We never touch your ad account, your budgets or your audience settings.
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Your brand works only for you
Your data, your footage and your results stay yours. They never cross to another client. What compounds is our method, never anything about you.
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No surprise costs
The scoped price is the scoped price. Any external production cost is approved in writing first.
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Taste is non-negotiable
Speed is the point, but never the excuse. We don’t ship ugly.
How we work and what it costs
- A 15-minute call about the product, the audience, where the ads will run and what's already working.
- A written scope at a fixed price. It covers the formats and number of assets, the platforms and specs, the delivery date, one revision round. The price doesn't change unless you change the scope in writing. Full detail is on the Pricing page.
- Production, art-directed by people: scripts, hooks, synthetic-performer casting, look, pacing, sound and edit.
- Delivery: masters, cutdowns, captions and a rights record for each asset, ready to upload.
The Performance Plan. The price is tied to results. Clients pay only for results, with no separate production fee. Before production starts, they receive an upfront estimate of what making the ads costs. That estimate is informational.
What we don't do: buy or manage media, sell software seats, or present synthetic performers as real people.
Concept work
Everything in our showcase is concept work. We made it to show the craft, not for a client, and we claim no results for it. Unreal Media Group publishes no performance statistics.
Questions about the studio
What is Unreal Media Group?
Unreal Media Group is an AI content production studio, part of The Unreal Company. It makes brand films, creator and UGC ads, product films and image ads without a shoot, all art-directed by people. It doesn't buy media, and it isn't a software tool.
How does Unreal Media Group price its work?
Each project has a fixed price, set in a written scope agreed after a 15-minute call. The Performance Plan ties the price to results: clients pay only for results, with no separate production fee, and an upfront estimate of production cost is informational.
Is Unreal Media Group related to unrealugc.com?
No. unrealugc.com is a separate, unaffiliated self-serve tool.
Does Unreal Media Group publish case studies?
Unreal Media Group doesn't name its clients. Its public library is concept work, labelled as such, with no results claimed.
Talk to the people who'll do the work.
Unreal Media Group, in facts
- Tagline
- AI ad creative, art-directed by people.
- Founded
- Founded in 2025.
- What it is
- Unreal Media Group is an AI content production studio. It makes advertising creative in four formats (cinematic brand films, creator-style UGC, product films and image ads) without a shoot: the frames are generated, and every craft decision is made by a person.
- Parent company
- Unreal Media Group is part of The Unreal Company, its parent company.
- Legal entity
- The operating entity is Unreal Media Group, LLC, a Florida limited liability company, as stated in the site's Terms of Service and Privacy Policy.
- Where
- A distributed, remote-first studio in the United States, working with brands nationwide. No street address is published.
- The four formats
- Cinematic brand films for TV, connected TV and streaming, pre-roll and paid social; creator-style UGC for TikTok, Reels, Stories, Facebook and Shorts, with performers synthetic and disclosed as synthetic; product films for the paid feed, the site and product pages; image ads for the feed, the site, display and product detail pages.
- Platforms
- Facebook and Instagram, TikTok, YouTube and Shorts, connected TV and streaming, display and product detail pages. Unreal Media Group makes the creative for these placements; it does not buy or manage the media.
- Industries
- A page for each of twelve industries, from DTC and ecommerce to hospitality and travel (all industries). The four formats are not limited to these categories: physical products, services, subscriptions, property and apps all fit them.
- Two ways to engage
- Scoped projects: a 15-minute discovery call, then a written scope naming the formats, a delivery date and a fixed price before any production starts; one revision round included; invoices net-60. Or the Performance Plan: the price is tied to results, clients pay only for results with no separate production fee, and an upfront estimate of production cost is informational.
- What it does not do
- It does not manage ad accounts, budgets, targeting or media campaigns, and never logs in to a client's ad account. It is not a software tool or a UGC marketplace, and it is unrelated to the music company that shares its initials. Unreal never guarantees advertising performance.
- Evidence
- The work library is concept work made to show the craft, not for a client, and no result is claimed for any of it. Unreal Media Group publishes no performance statistics, testimonials, client names or awards.
- Editorial standards
- How this site is written, what it will not claim, and where to send a correction: editorial standards.
- Contact
- Brief the studio, or email hello@theunrealcompany.com; press enquiries go to press@theunrealcompany.com. Email for the studio is handled on its parent company's domain, theunrealcompany.com; the studio's site is unrealmediagrp.com. Security and privacy: security overview, privacy policy.