Service
AI UGC Agency and AI UGC Ads Agency
AI UGC ads, content, and video produced under an approved scope, with usage rights defined in the engagement agreement.
15 minutes with a producer. You leave with a written scope naming the formats, a delivery date and a fixed price. See the work.

Concept films · select an example to watch
Concept work, not commissioned client campaigns. These examples show production craft; no advertising performance result is claimed.
Unreal Media Group is an AI UGC agency producing disclosed synthetic creator content for paid social. We help DTC, e-commerce, app, and consumer brands plan, script, produce, and edit approved AI UGC projects through one managed workflow.
What's included
- AI UGC ads for Meta, TikTok, YouTube Shorts, Reels
- AI creators across demographics and aesthetics
- Hook variation counts defined in scope
- Unboxing, product demo, reaction and problem/solution formats
- Approved voice models and multilingual variants
- Native captions and platform-optimized aspect ratios
- Usage rights defined in your engagement agreement
What is AI UGC?
AI UGC is video content created with disclosed synthetic faces, voices, or scenes in a creator-style format. It can be scoped for paid-social concepts, product demonstrations, and brand storytelling, subject to the applicable platform and disclosure requirements.
AI UGC ad production: concepts, variations and formats
Our team handles strategy, hook frameworks, scripting, disclosed AI persona selection, voice direction, scene generation, editing, captions, and platform-specific delivery. Concepts, variations, rights, and timing are confirmed in the approved project scope.
A concept is a distinct creative idea. A variation changes an element within that concept, such as the opening hook. A placement adaptation changes the format, length or aspect ratio. Agree the number of concepts, variations per concept and required formats before production, so the scope makes clear which ideas and finished files you are buying.
For a closer look at planning versions of a concept, see our creative iteration framework.
Agency vs. DIY AI UGC tools
Self-service tools and managed production assign scripting, prompting, review, editing, and formatting responsibilities differently. An Unreal Media Group project plan defines the included responsibilities and delivery requirements. For a sourced roundup of providers, see the AI UGC agencies list.
Built for DTC and e-commerce performance
The approved plan can define hook frameworks, script pacing, variation counts, testing structure, and coordination with a media buyer or growth team. Performance measurement depends on the campaign, media plan, and available data. Beauty brands that need creator-style ads can start from the beauty marketing agency page.
When the brief is a brand film
This page is for creator-style ads. A cinematic brand film is branded video content, scoped and produced separately.
How the work is produced
Brief and disclosure plan
The brief names the product, the placements, the formats wanted and the disclosure position for each platform. Any real person's likeness is identified at this stage and handled as a separate rights agreement.
Written scope
Concepts, the number of variations per concept, the formats and aspect ratios, the review steps, the rights and a fixed price, approved before production.
Hooks, scripts and persona casting
Writers produce the hooks and scripts per concept. Synthetic performers are cast from disclosed personas and their voices directed to the script.
Generation, selection and edit
Takes are generated to the scripts, selected for how they hold the product and the brand, and cut with captions and sound.
Review and hand-off
The brand reviews through a proofing link, receives the files sized per placement, and its media team uploads them. Unreal never touches the ad account.
How an engagement works
One scoped batch at a time.
- Start
- A 15-minute discovery call, then a written scope naming the formats, a delivery date and a fixed price before anything is produced.
- Review
- A first cut, plus one revision round included. The review checks product, claims and brand fit against your approved references.
- Hand-off
- Finished, captioned files handed to the team that runs your media. Unreal never logs in to your ad account and never guarantees advertising performance.
- Rights and disclosure
- Synthetic performers are disclosed as synthetic; no real person's likeness without a written rights agreement. Usage rights are documented in the engagement agreement.
Frequently asked questions
What is an AI UGC ads agency?
An AI UGC ads agency produces creator-style ads with synthetic performers who are disclosed as synthetic, then delivers finished files. Unreal Media Group is an AI UGC agency: it writes the scope, the hooks and the scripts, and a person reviews the edit. The brand uploads the ads to its own account.
What is AI UGC?
AI UGC is creator-style content produced with disclosed synthetic personas, voices, or scenes rather than filmed talent. Intended placements, disclosure, volume, and quality criteria are defined in the approved project plan.
How do I create AI UGC ads?
DIY tools and managed production assign responsibilities differently. An Unreal Media Group project plan defines strategy, scripting, generation, editing, review, and delivery responsibilities.
Is AI UGC better than traditional UGC?
The approaches use different production, rights, disclosure, and review workflows. The appropriate mix depends on the approved brief and campaign evidence.
Are synthetic performers real customers giving testimonials?
No. Our synthetic performers are disclosed as synthetic. Creator-style scenes are demonstrations or dramatizations, not evidence that a real customer used or endorsed a product. Unreal does not invent testimonials or results. Product claims, rights and disclosure requirements are reviewed for the approved brief.
Will viewers know it's AI?
Synthetic artifacts can remain visible. The approved quality standard, disclosure requirements, and review steps are defined in the project plan.
How fast can you deliver AI UGC ads?
The first production cycle is scoped during onboarding. Ongoing cadence and volume are set around the brand's testing plan, complexity, and review needs.
Do I own the AI UGC content?
Usage rights across paid and organic are defined in your engagement agreement.
Is AI UGC legal?
Producing creator-style ads with synthetic performers is lawful when no real person's likeness is used without permission and the advertising itself is truthful. Unreal discloses its synthetic performers as synthetic, uses a real person's likeness only under a written rights agreement, and records each platform's labelling requirement for the brief in the approved scope. It does not give legal advice; the brand's counsel confirms the disclosure position for regulated categories.
Is UGC still relevant in 2026?
Creator-style video remains a standard format on Meta and TikTok feeds because it matches what the feed is made of. What has changed is how it is produced: filmed creators, synthetic creators, or both. The format is a placement decision; the production method is a scope decision.
Can I do UGC with AI myself?
Yes, with self-serve tools, and the trade is time and judgment: your team writes the scripts, prompts the takes, rejects the ones that do not hold the product, then edits, captions and versions the survivors. An AI UGC agency carries those steps under a written scope. The tools-versus-agency guide in the related reading sets out how to decide.
Start with one scoped batch.
Book a 15-minute discovery call. You leave with a written scope naming the formats, a delivery date and a fixed price. No pitch deck required.
Related reading
- How a fixed-price scope is written
- Shopify product films
- AI UGC ads for TikTok
- Who owns an AI-generated commercial
- How we label synthetic performers and handle claims
- AI ad disclosure requirements on Meta, TikTok and YouTube
- What AI UGC is
- AI UGC vs human UGC
- What UGC video ads cost
- AI UGC agencies and platforms, by model
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