Skip to content

Press & media

For journalists, podcasters and partners.

Unreal Media Group is an AI content production studio. This page is the press kit: current facts, boilerplate, the people who speak for the studio, brand assets, and the company's own wire announcement, labelled as a press release rather than independent coverage.

Company announcements

Self-issued

One company press release, written by the studio and distributed through a wire service. AP News carries the wire copy. Markets Insider, the Business Insider markets site, carries the same press release. Neither link is independent coverage, and no journalist has reviewed the studio for either. This page reprints the headline only and does not republish the release. The delivery window in that headline is not a claim this site makes. Independent coverage, when there is any, will be listed separately and labelled as such.

Titles are reproduced as published and do not state a current headquarters; the studio is distributed and publishes no address.

Studio facts

The same facts the About page, the company fact sheet and the structured data on every page are held to. If a fact here and a fact elsewhere on the site disagree, report it through the editorial standards page and the page is corrected to match the record.

What it is
Unreal Media Group is an AI content production studio. It makes advertising creative in four formats (cinematic brand films, creator-style UGC, product films and image ads) without a shoot: the frames are generated, and every craft decision is made by a person.
Legal entity
Unreal Media Group, LLC, as named in the site's Terms of Service
Parent
The Unreal Company
Where
A distributed, remote-first studio in the United States, working with brands nationwide. No street address is published.
How it engages
Scoped projects at a fixed written price, or the Performance Plan
Audience
Ecommerce and DTC growth teams, brand teams, agencies, and talent campaign clients
Talent
Applications and campaign requirements are managed inside Unreal Media Group
Founding year
Not published until it is verified against the studio's own records
Not published
Client names, results, testimonials, awards and performance statistics: the studio publishes none, and asks that none be attributed to it

Who speaks for the studio

The people accountable for what this site says, with the titles and bios the About page publishes. Interview and quote requests go to press@theunrealcompany.com.

  • Daniel Klein, Co-founder, Head of Operations

    Daniel Klein

    Co-founder, Head of Operations

    Daniel architects the AI production pipeline (generative video, synthetic voice, automated editing) that turns a brief into finished content. He previously co-founded JL Klein, where he built an autonomous AI system that ran a recruitment business end to end. University of Miami, business and marketing.

  • Rob DiPasquale, Co-founder, Head of Marketing & Creative

    Rob DiPasquale

    Co-founder, Head of Marketing & Creative

    Rob has run paid media across Meta, Google and TikTok for companies of every size. He leads creative concepting for Unreal Media Group campaigns, and briefs every batch against how the work will be bought, placed and served. University of Miami Business School.

  • Noah Bustard, VP of Technology & AI Operations

    Noah Bustard

    VP of Technology & AI Operations

    Noah leads the technical infrastructure behind the studio’s AI creative and media work: Python, TypeScript, React and Next.js alongside modern agentic workflows. He is also CTO/COO of Endzone Landscaping, where he built the site and the systems that run it.

Boilerplate

Unreal Media Group is an AI content production studio and part of The Unreal Company, its parent company. It makes cinematic brand films, creator-style UGC, product films and image ads for brands across the United States, produced without a shoot and directed by people. Brands engage per scoped project at a fixed written price, or through the Performance Plan, where the price is tied to results. Unreal Media Group never manages ad accounts, and synthetic performers are always disclosed as synthetic.

Copy boilerplate

Current editorial boilerplate

Logos and media kit

Download everything

Use the supplied artwork without redrawing, recoloring, stretching, filtering, or adding effects. The wordmark is artwork, not a typeface. Public launch and trademark clearance for the current logo family remain pending in the brand-rights register.

Brand guidelines

Color

Foreground
#F4F4F1 · Primary action, active state and body text
Accent blue
#72A7FF · Secondary accent, eyebrows and focus ring
Background
#050505 · Deep background #000000
Surface
#0C0C0C · Elevated surface #121212
Muted foreground
#A8A8A2 · Supporting text

Typography

Saira 800

Display and headings

Hanken Grotesk 300 to 700

Body and interface

Space Mono 400 / 700

Labels and metadata

Topics the founders speak to

Commentary from the studio's own practice, offered as opinion. The studio publishes no performance data of its own and cites third-party research only where a page links it.

  1. 01What ecommerce teams should require from an AI UGC production partner
  2. 02How to separate creative concepts from cosmetic ad variations
  3. 03Why the single hero-ad model breaks under weekly testing cycles
  4. 04The brand-safety questions every team should ask about AI creators
  5. 05How customer reviews can become a paid-social creative research system
  6. 06Why creative testing is becoming a core growth-team operating function

Media contact

Pitch us a story.

Interviews, quotes, data requests, or expert commentary. We will follow up with you.

press@theunrealcompany.com

Email for the studio is handled on its parent company's domain, theunrealcompany.com; the studio's site is unrealmediagrp.com.

Looking to join the studio instead? See open roles on the careers page.

0 / 4000

Protected against spam. We'll follow up with you.