Pictory AI Video

Pictory for text-to-video drafts, next to an ad our team writes and directs.

Book a call See the work

Products drift weightless inside a mirrored lift, aviators rest on a salt flat, and candles stack into a tower — Surreal Product Vignettes

From the library

See every motion piece

A swimmer stands on a mirrored waterline under an inverted salt sky as titles read depth has no direction — Art Film

A silver can hangs in a canyon of storm cloud as lightning strikes toward it and titles read defy gravity — Can Hero

A frosted bottle turns on a motorised plate while the set behind it changes from timber to neon street to snow to beach — Set Swap Demo

An angular waterfront stage building lights up at dusk before the camera moves inside to camera rigs facing a wall carrying the Unreal mark — Unreal Media Group Stage Approach

Green paint pours into a tin pail stenciled UNREAL MEDIA GROUP, then color splashes open into wings around a standing figure — Brand Art

Glossy chocolate desserts rise like balloons through a neon city canyon at night — Surreal Food

01 · Overview

In short

Pictory AI Video is one of many AI tools a marketing team can reach for. We pick tools per project, after the brief is approved, and check access and licensing before any of them touches your ads. Check its current terms with the provider. We make brand films, creator-style UGC ads with disclosed synthetic performers, product films and image ads, all without a shoot. On the performance plan, we make the ads at our cost. You run them on your own accounts and pay the ad spend; our fee is a share of that spend.

Tools chosen per project
Licensing and access checked before use
Every file reviewed by our team
Cut for TikTok, Reels, Shorts and Meta placements
Captioned files, ready for your media team

02

Where Pictory AI Video fits, and where it doesn't

No single tool suits every brief. The brief, the source rights, the review steps and the delivery specs decide which tool we use. Whichever we use, we're responsible for the finished file.

03

How to judge Pictory AI Video for ads

Look at what it outputs, what rights come with the output and who reviews it before it runs. We check access and licensing before any tool goes into a production plan.

04

What we make, with or without it

Short-form ads, creator-style UGC with disclosed synthetic performers, product demos, voiceover spots and brand films, edited, captioned and cut for each placement.

05

What we don't do

We don't buy media and we never log in to your ad account. We make the ads and hand finished, captioned files to whoever runs your media. On the performance plan, we make the ads at our cost. You run them on your own accounts and pay the ad spend; our fee is a share of that spend.

Work with us

Two ways to work with us.

Performance plan

We make your ads at our cost.

For brands spending $50k or more a month on ads. You run the ads on your own accounts and pay the ad spend. Our fee is a share of your ad spend. Our fee grows only when you choose to spend more. See how it works.

Don’t like the ads? You don’t have to run them.

Not running ads?

One-off projectsand monthly content.

TV and connected TV spots, launch videos, brand and product films, AI UGC ads, image ads and social content. One-off projects are quoted to scope at a fixed price; monthly content is a fixed monthly fee. Both in a written scope before production.

Start a project

First step: Book a call. If it is a fit, you get the terms in writing before anything is produced.
Review: Revisions are set in the written scope, agreed before production. Every review checks product, claims and brand fit against your approved references.
Hand-off: Finished, captioned files handed to the team that runs your media. We never touch your ad account, your budgets or your campaigns, and we never guarantee advertising performance.
Rights: Synthetic performers are disclosed as synthetic, and no real person's likeness is used without a written rights agreement. Usage rights are written into the agreement before production, with a rights record for every asset.

Questions

Frequently asked questions

Do I have to know how to use Pictory AI Video?

No. If a tool suits the project and is licensed for it, we operate it, and our team reviews every file before delivery.

Is this the only tool you use?

No. We pick tools per project, after checking access, licensing and review needs.

What does it cost?

On the performance plan, production is $0: you pay the ad spend on your own accounts and our fee is a share of it. The share depends on your monthly ad spend, and we go through the numbers on the call. One-off projects get a fixed price in a written scope.

Do you work with our existing media buyer?

Yes. Your team or your agency runs the media. We hand over finished, captioned files and never log in to your ad account.