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Founder Story Videos

The why behind the company, told in under a minute, from the founder's real story and approved words.

Generational Portrait

01 · Overview

In short

Founder Story Videos: we make this format with AI production and human direction, cut to the hooks, lengths and ratios each placement needs. For brands spending $50,000 or more a month on ads, the performance plan puts production on us, and our fee is a share of that spend. One-off projects are quoted to scope at a fixed price.
  • Every aspect ratio the placements need
  • Hook variants where the plan calls for them
  • Captions and platform specs included
  • Written and directed by our team, produced with AI
  • Cut for TikTok, Reels, Shorts and Meta placements

02

Where Founder Story Videos fit

Founder Story Videos can open on different hooks and run across TikTok, Reels, Shorts and Meta placements. The scope names the hooks, lengths and ratios for each.

03

What you get

Edited, captioned files cut for each placement in the scope, with hook variants where the plan calls for them.

04

Delivery

Every piece is edited, captioned and cut to the ratios and lengths of the placements in the scope. We never guarantee platform approval or ad performance.

05

How we get paid

On the performance plan, we make the ads at our cost. You run them on your own accounts and pay the ad spend; our fee is a share of that spend. The plan is for brands already spending $50,000 or more a month on ads. Don't like the ads? You don't have to run them. Not running ads? One-off projects and monthly content are quoted to scope: a fixed price for a project, a fixed monthly fee for content, both in a written scope before production.

Work with us

Two ways to work with us.

Performance plan

We make your ads at our cost.

For brands spending $50k or more a month on ads. You run the ads on your own accounts and pay the ad spend. Our fee is a share of your ad spend. Our fee grows only when you choose to spend more. See how it works.

Don’t like the ads? You don’t have to run them.

Not running ads?

One-off projectsand monthly content.

TV and connected TV spots, launch videos, brand and product films, AI UGC ads, image ads and social content. One-off projects are quoted to scope at a fixed price; monthly content is a fixed monthly fee. Both in a written scope before production.

First step
Book a call. If it is a fit, you get the terms in writing before anything is produced.
Review
Revisions are set in the written scope, agreed before production. Every review checks product, claims and brand fit against your approved references.
Hand-off
Finished, captioned files handed to the team that runs your media. We never touch your ad account, your budgets or your campaigns, and we never guarantee advertising performance.
Rights
Synthetic performers are disclosed as synthetic, and no real person's likeness is used without a written rights agreement. Usage rights are written into the agreement before production, with a rights record for every asset.

Questions

Frequently asked questions

How many can you make each month?

The number of concepts and variants is written into the scope, sized to what your media plan can test.

Who briefs the performers?

We write the brief and direct the synthetic performers, who are disclosed as synthetic. You approve concepts before production.

Do you work with our existing media buyer?

Yes. Your team or your agency runs the media. We hand over finished, captioned files and never log in to your ad account.

Where is Unreal Media Group based?

Miami and New York. We're a distributed studio, so nothing depends on where you are. We don't publish a street address.